Sony Music Group has sent a letter to 700 artificial intelligence developers and music streaming services, warning them not to use artists' music to train generative AI tools without permission.
The company, one of the three largest recorded music companies, explicitly uses its music to train and develop AI models through lyrics, audio recordings, artwork, text related to musicals, data mining, and web scraping. announced that they would opt out. Both the composition and the image. Sony Music Group's artists include Celine Dion, Doja Cat, and Harry Styles.
“We support artists and songwriters as they take the lead in embracing new technology to support their art,” Sony Music Group said in a statement posted on its website Thursday. “Advances in technology have frequently changed the direction of the creative industries. …But that innovation requires ensuring that the rights of songwriters and recording artists, including copyright, are respected. there is.”
The letters were sent to companies including San Francisco-based OpenAI, the creator of ChatGPT, and Mountain View-based search giant Google, said the people, who were not authorized to speak publicly. OpenAI and Google did not respond to requests for comment.
The move comes as the entertainment industry grapples with rapid innovation in artificial intelligence technology. Writers and actors expressed concern last summer that their livelihoods would be threatened if left unchecked. On the other hand, some creators are surprised by the advances that may allow them to pursue bold ideas on a limited budget.
This year, OpenAI introduced Sora, a text video tool that was used to create a four-minute music video for music artist Washed Out. The video's director told the Times that Sola allowed him to portray multiple locations and visual effects that could not have been expressed otherwise.
But AI can also cause disruption. Celebrities are grappling with “deepfakes,” or fake videos or audio that depict celebrities endorsing particular brands or causes. To prevent unauthorized use of clients' voices and likenesses, Century City-based Creative She Artist Agency helps talent create their own digital she doubles.
On Thursday, two New York dubbing actors sued Berkeley-based AI voice generation company Lovo for unauthorized use of their voices. Lobo did not immediately respond to a request for comment. The lawsuit was filed in the United States District Court for the Southern District of New York.
Some in the entertainment industry say they want more transparency from AI companies about how they train their tools and whether they have the proper copyright permissions.
OpenAI believes that its large-scale language models, including those that power ChatGPT, are based on publicly available information on the internet, material obtained through licenses with third parties, and information provided by users and “human trainers.” He said it was developed through.
The company said in a blog post that it believes training AI models using material publicly available on the internet is “fair use.”
However, some media outlets, including the New York Times, sued OpenAI. The paper sounded the alarm about how its articles were being used by technology companies.
In a letter to the AI ​​company, Sony Music Group explained why it believes its content may have been used to train, develop and commercialize artificial intelligence systems without permission, according to a copy obtained by the newspaper. He said there is. Sony Music Group asked technology companies to provide information on how it will be used and why it is needed.
Sony Music Group, owned by Tokyo-based electronics giant Sony Corporation, is also asking music streaming providers to add language to their terms of service stating that they will not allow third parties to mine or train on Sony Music Group content. , a person familiar with the matter said. The matter was said.
