This amount will buy about two months' worth of food for the organization, which distributed more than 1,800 baskets last year.
“C” now stands for “cash.” Cookie Monster would understand.
Tim Hortons stores in Alcona and Innisfil Heights (near Highway 400) raised $40,537 for the Innisfil Food Bank during a recent Smile Cookie campaign.
Food Bank Coordinator Donna Sawyer said: “Both the 400 and Arcona teams worked hard. Our staff worked hard to raise money.” “We are so grateful to everyone who has supported us with work, shopping, etc. Innisfil has some of the most generous people.”
Sawyer said the restaurants are among the top-grossing stores in the entire region.
Last year, the campaign raised approximately $32,700 for the food bank.
Over the past four years, the number of families requiring support from food banks has increased by 78%. In 2022 alone, the organization distributed about 1,400 food baskets, a number he increased to more than 1,800 by the end of last year.
This year's amount will buy enough food for about two months.
Smile Cookies were sold at Tim Hortons stores nationwide from April 29th to May 5th.
“Businesses in town got involved,” Sawyer said, noting that city council members and Innisfil firefighters also volunteered to help during the week. “The whole town will be involved, from residents to local businesses to first responders like South Simcoe Police and Lefroy Fire Department No. 2.”
She also thanked businesses and other organizations who bought cookies and gave “shouts” on social media to help create buzz.
The campaign began in 1996 to raise money for Hamilton Children's Hospital. Currently, the company says more than 600 local charities and organizations in communities across Canada are benefiting from Smile Cookie sales.
This year, the campaign has raised $18.3 million nationwide, Sawyer said.
For more information about the food bank, visit their Facebook page or innisfilchurch.com