As companies look to power the connected economy, they are leveraging artificial intelligence (AI) to strengthen their security posture and combat the ever-evolving landscape of advanced cyber threats.
Accenture and Oracle have announced a joint investment in generative AI solutions aimed at enabling organizations to securely extract more value from their data. Meanwhile, Proofpoint announced a new email security product that combines pre-delivery, time-of-click, and post-delivery threat detection capabilities.
Accenture has developed Oracle Assistant, powered by generative AI, aimed at changing the way both companies develop and deliver Oracle solutions. This assistant uses a large language model, contextualized with Oracle and Accenture-specific data, to generate responses to queries related to Oracle products and services and provide guidance during the software delivery lifecycle.
Greg Pavlik, Oracle's senior vice president of AI and data management services, said: said in a news release. “We are excited to partner with Accenture to deliver enterprise-class generative AI-powered solutions that address real-world business problems.”
Oracle’s bet on generative AI
In one case, Accenture says it used Oracle Assistant for clients in the resources industry to reduce the effort required to design business processes by up to 70%. This tool is also used for code development and system testing, helping reduce the time spent implementing new Oracle technologies and features. A global telecommunications company used this assistant to enhance test case creation, ensure high-quality data, and save time and effort.
“Our clients are passionate about moving beyond experimentation with generative AI to realizing value. In fact, new research from Accenture shows that 85% of executives expect to We are confident that we can achieve the expected ROI on our AI investments,” said Lan Guan, chief AI officer at Accenture, in a news release. “We are working with Oracle to deliver the enterprise-grade generative AI solutions organizations need to drive new value and completely reimagine business functions and processes.”
Growing focus on AI security
PYMNTS previously reported that AI is revolutionizing the response to cyber threats by speeding up and streamlining incident investigations through data analysis and pattern recognition. The importance of these innovations is underscored by the fact that losses from business email compromises are at an all-time high of $2.9 billion, according to the FBI's 2023 Internet Crime Report.
Cybersecurity and compliance company Proofpoint announced that it detects more than 4.5 million unique malicious URLs every day, an increase of 119% over the past three years. According to the company's dataset, one in seven malicious URL clicks occurs within 60 seconds of a message arriving in the inbox, highlighting the need for pre- and post-delivery protections. It has been.
Proofpoint addresses the growing risks associated with business email compromise (BEC) and malicious URLs. According to industry reports, these two techniques are among the most widely used by cybercriminals since 2016. In response to these threats, Proofpoint introduced a pre-delivery prevention system that protects against social engineering tactics and malicious links. The company has also developed adaptive email security capabilities that incorporate behavioral AI-based layers of defense that are applied after an email is delivered to a recipient's inbox.
Adaptive email security features are designed to monitor and analyze user behavior and interactions with email, allowing the system to identify and respond to potential threats in real time. By employing AI and machine learning algorithms, Proofpoint's solutions aim to adapt to evolving cybercriminal tactics and provide continuous protection against emerging threats.
“Fragmentation across email security solutions allows attackers to win again and again. We need a simple, integrated and effective way to capture it any time, any way.”
“By combining our detection ensemble with the largest and most advanced email threat intelligence dataset of its kind, our ability to provide end-to-end proactive delivery and adaptive email security brings new innovation to the industry. We set the standard.”
More information: Accenture, AI, AI Cyber Threats, Artificial Intelligence, Business Email Compromise, Cybersecurity, Darren Lee, Data Analytics, Email Security, GenAI, Generative AI, Greg Pavlik, Lang Guan, News, Oracle, Proofpoint, PYMNTS news
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