Business Travel Show Europe has published new data on the use of artificial intelligence in the business travel sector.
A survey of corporate travel buyers found that more than a third are concerned about data privacy threats from the use of AI in business travel, while a quarter are concerned about AI's “ability to handle complex situations. It is shown that they are not satisfied with the fact that the
More than 40 percent of respondents believe that the use of AI-powered chatbots and virtual assistants has simplified travel planning and booking, and 16 percent believe that AI can help them find better flights and hotels. We believe that costs have been reduced.
However, 15% of respondents are concerned that AI will “depersonalize business relationships” and 8% are concerned that AI will lead to “a reduced need for face-to-face interactions.” (But at the same time, corporate travel is down 5%. Buyers are excited about this prospect).
Finally, 13% of respondents are excited about opportunities to improve duty of care, such as the ability for buyers to use AI to monitor travel alerts and track employee locations in real-time.
To read Business Traveler's recent feature on how artificial intelligence is transforming the travel industry, see:
AI: Machine revolution
Commenting on the news, BTN Group Executive Vice President Louis Magliaro said:
“AI, especially generative AI, is a topic on everyone's lips, no matter what industry you're in. When it comes to business travel, AI has the power to impact our industry both positively and negatively. have.
“We have already noticed how chatbots can enhance the personalization of travel management and have had some experience using them.
“This is also a great opportunity for organizations to streamline processes and improve efficiency, but also for organizations to address data privacy concerns, complement rather than replace human expertise when it comes to customer service, and improve meetings and It’s important to ensure that AI complements human interaction in meetings.”
Business Travel Show Europe will be held at the ExCeL in London from June 19th to 20th and will include a session titled “Will Generative AI Deliver Personalization and More to Travel Managers and Their Travelers?”
To register for the show (and get free access to TravelTech Show and The Meetings Show), visit businesstravelshoweurope.com.
This month, Business Traveler launched its first-ever AI-generated opinion column. See what you think about the results.
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