Skift Take
A spring travel surge and strong consumer sentiment drove the Skift Travel Health Index higher for April 2024, and the momentum is expected to continue.
Saniya Zampure
The Skift Travel Wellness Index rose three percentage points to 108 in April 2024, boosted by the spring travel season. This represents an 8% increase from last year.
All regions tracked in the index saw an increase in travel performance compared to March 2024, indicating increased travel activity. The April surge can be attributed to the spring break travel period, a great time for families to plan short trips and take advantage of school holidays.
All regions except Latin America outperformed last year's performance levels, which improved compared to March 2024 but remains at 99% of April 2023. To gain insight into the factors influencing travel in Latin America, read our latest report, “Skift Travel Health Index: April 2024 Highlights.”
A recent survey by TripAdvisor uncovered travel trends and consumer sentiment for spring 2024. The survey found that enthusiasm to travel is high this spring, with 70% of travelers planning leisure travel between March 1 and May 31, 2024. 43% of travelers reported taking more trips than they did last spring. This enthusiasm points to a bright outlook for travel this spring.
Looking ahead: A bright summer travel season?
The normalization of international travel has given the travel industry a major boost. With a strong spring season and consumer enthusiasm for travel high, our latest report, “Highlights of April 2024,” predicts continued growth for the upcoming summer travel months.
For more travel insights, check out our latest report and Travel Health Index dashboard.
Subscribe to Skift Pro for unlimited access to articles like this.
Read {{monthly_count}} of {{monthly_limit}} free stories
Subscribe now to Skift Pro and get unlimited access to articles like this
Story count will be reset on {{monthly_reset}}
Subscribe now
Subscribe to Skift Pro for unlimited access to articles like this.
Subscribe now
