Home » United States » Authentication collaboration makes eco-travel easy
Thursday, June 20, 2024
Reading time: 1 minute
In response to growing demand for verified sustainable travel options, leading certification bodies in the travel and tourism industry have announced a joint effort, marking a significant commitment towards improving transparency, accessibility and overall sustainability standards within the industry.
Green Globe Certification has over 30 years of combined experience alongside renowned organizations such as Biosphere and Blue Flag, who have certified over 19,000 travel companies and destinations worldwide.
The collaboration focuses on several key goals:
Strengthening credibility: By aligning core values, standards and metrics, the collaboration ensures consistent and credible sustainability certification. Travelers can be confident that their choices minimise environmental impact and support responsible practices. Promoting accessibility: The collaboration aims to develop transparent, achievable and affordable certification solutions for all travel businesses, including the small and medium-sized enterprises (SMEs) that form the backbone of the industry. Future-proofing the industry: By proactively addressing emerging regulations and driving continuous improvement, the collaborating organisations aim to ensure the long-term viability and sustainable growth of the travel and tourism sector.
Benefits for travelers:
A clearer choice: Streamlined certification standards will make it easier for travelers to identify truly eco-friendly travel options. Promoting responsible travel: Travelers will be able to confidently choose destinations and companies that are committed to environmental and social responsibility. Supporting a sustainable future: This collaboration will pave the way for a more sustainable travel industry, benefiting both travelers and destinations.
This initiative marks an important step forward for responsible tourism: by fostering collaboration between leading certification organizations, travelers will be empowered to make informed choices and contribute to a more sustainable future for travel experiences around the world.
