(Bloomberg) — Booking Holdings Inc.’s travel services platform has become the latest technology business to fall under the European Union’s crackdown on the market power of technology companies.
The move gives the company six months to confirm compliance with a raft of pre-emptive measures under the EU's main digital markets law, aimed at stopping competition abuses before they take hold. means.
Following the decision, “travelers will begin to benefit from more choice and hotels will have more business opportunities,” EU antitrust commissioner Margrethe Vestager said in an emailed statement Monday. mentioned in.
At the same time, the European Commission announced a moratorium on the advertising operations of Elon Musk's X Platform and ByteDance's TikTok. The regulator also initiated a market investigation into whether Company X's remaining services are subject to the DMA.
EU law aims to stop competition violations by technology companies before they take root. Applies to companies with a significant impact on the EU market, with more than 45 million monthly active users and more than 10,000 annual business users.
DMA cuts to the heart of the business models of six of the world's most powerful technology companies, considered the digital “gatekeepers.” Apple Inc., Microsoft Corp., Meta Platforms Inc., Alphabet Inc.'s Google, Amazon.com Inc. and TikTok owner ByteDance Ltd. all face new obligations aimed at preventing abuse of dominance. is subject to.
Under the rules, it would be illegal for certain platforms to prioritize their own services over those of competitors. It would prohibit combining personal data across different services, prohibit the use of data collected from third-party sellers to compete, and impose various other prohibitions and obligations.
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